Welcome to my blogspot where I share significant insights and thoughts on retail: what I see, what wows
me or perhaps tends to disappoint, combined with what I have learnt over the years and what I know
to work for sure. I hope you will find this blog interesting, informative and highly enlightening.

Wednesday, June 22, 2011

If it ain't written, it ain't real!

One of the most frustrating and challenging tasks you face every day is getting your staff to do exactly what you want them to do.

Clearly written standards are the key.

You can ask, mention, request, suggest, cajole, plead, hint, command, demand, state, invite, propose, recommend, beg, beseech and implore...
but until until you write down exactly what you want them to do, it's still just a rumor!

Some of the places you might write down your standards and expectations:
Your employee training manual
Your opening and closing checklists
Your communications book
Your daily to-do lists
Your employee coaching log
And there could be so many more... like a poster with your receiving procedures displayed in the stockroom or a Google doc outlining your visual merchandising standards.

You can talk all you want, but if it ain't written, it ain't real!

Bob Negan, Whizbang Training

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